Therea□eseveralr□asonswhyindiv□dual□maye□gageinnon-sincer□b□hav□or.Onecommoncause□sthedesir□□oavoidcon□lictorne□ativerepercus□ions.Forinstance,aperson□ightfeign□greementwithacolle□□ue'sop□niont□mainta□□harmo□□i□thewor□pl□ce.Anotherreas□ncoul□bethepursuit□fper□onalgain□sucha□□ret□ndingto□upportacausetogainsoci□lappr□va□o□profes□i□naladvancemen□.□ddi□ionally,soc□etalpressuresand□□ltura□no□msc□n□lso□layarolei□e□couragingno□-s□ncerebehavi□r,□sindividuals□ayfeelcompelledtoconform□ocertainexpecta□ionsorstandards.□/p□□p>Therearesever□l□easonswhyindivi□ualsmayengageinno□-since□ebehav□□r.Onecom□onca□sei□□hedesiretoavoidconflict□rn□□ativ□reper□ussions.Forin□tance,ape□sonmigh□f□ignagreementwithacolleague's□pinio□t□ma□ntainharmony□nth□□orkplace.Anoth□rr□□so□couldbethepur□uit□f□erson□lgai□,s□chasp□e□endingtosupporta□□u□et□□ain□ociala□pr□valorpr□fessionaladvancement.Addition□lly,socie□alpre□s□□es□ndculturalnorm□canalsopl□yar□lei□encour□□ing□on-sin□erebeh□vior,asindividualsmayfeelcompel□ed□oc□nformtoce□□ainexpectation□or□tandards.□> <□>Ther□are□e□eralreaso□□whyind□vid□alsmayen□ag□in□on□si□cere□eh□□i□□.Oneco□moncauseisthedesir□toavoidco□□lictornegati□er□p□rcu□sion□.□□r□nstan□e,apersonmightfeignagreem□□□withaco□league'sop□n□□ntomaintain□armo□y□nthe□orkp□ace.Anotherre□soncouldb□t□epu□□uitofpersonalgain,s□chas□reten□i□g□os□ppo□tac□useto□□insocialapprova□orprofessio□□□advanc□□ent.A□□iti□nally,so□ie□a□pr□ssure□a□dculturalnorms□□nalsoplayar□leinencou□a□ingnon-sinc□rebe□avior,as□ndividu□lsmayf□el□ompelle□toconfo□mtocert□in□xpecta□ionso□s□an□ards. There□reseveralreasonswhyindivid□alsm□yen□ageinnon-sinc□rebe□avi□r.□necommonc□useisthedesiret□avoidc□nflicto□□egati□erepercus□ions□F□rinstance,ap□□s□nmightfeign□greementwitha□o□□eague'sopiniontomaintainharmonyintheworkpla□□□Ano□h□rreasoncouldb□thep□r□uitofpers□nalgain,s□chaspr□tendingt□supportaca□setoga□ns□ci□l□pprovalorprofessi□naladva□cement.Additiona□l□□societal□ressuresan□cultura□□ormsc□na□s□□la□□□oleinen□ouraging□on-sincere□ehavior,asindividua□sma□feelcompelled□oconformt□certainexpect□tion□or□tandards.□□p>